August 16, 2024, marked the official establishment of FAW Jiefang Group International Vehicle Co., Ltd. (hereinafter referred to as “Jiefang International”), which operates the overseas business of the Jiefang brand end-to-end as a corporate entity. This accelerates the transition from traditional trade models to deep localized operations, injecting new momentum into FAW Jiefang’s global development. Today, let’s review the strategies Jiefang International has implemented and the achievements it has made over the past year.
2025-08-272026-05
FAW Jiefang made its debut in the Moroccan market at the Logismed exhibition in Casablanca, showcasing the heavy-duty JH6 8×4 Dump Truck as part of its "SPRINT 2030" global expansion strategy. Capitalizing on Morocco’s strategic gateway position between Africa and the Mediterranean, FAW Jiefang aims to build a localized sales, service, and financial network to support infrastructure and logistics growth across North Africa.
2026-04
In Q1 2026, FAW Jiefang Power achieved strong overseas results, with engine sales up 14% and transmission sales surging 23% year-on-year. Growth was led by Southeast Asia (+150%), Tanzania (+130.3%), Kenya (+210.1%), Northwest Africa (+94.6%), and Latin America (+87.3%). Key highlights included launching natural gas J7 tractors in Peru, high-horsepower J7 trucks in Australia, and Euro V J7 heavy trucks in South Africa, backed by localized training and support networks across Laos, Guinea, and Togo.
2026-03
FAW Jiefang shipped its first batch of 64 Tiger 6G premium light trucks to the Philippines, featuring customized low-emission engines and reinforced chassis for cargo and dump applications. Backed by its dedicated Overseas Light Vehicle PDT team, FAW Jiefang's global light truck sales grew from 5,000 units in 2023 to over 14,000 in 2025, supported by rapid market growth in South Africa and Myanmar as part of its "SPRINT 2030" globalization roadmap.
2026-02
FAW Jiefang entered into a strategic dealership agreement with a major Saudi automotive dealer, securing an initial MOU for 500 vehicles. Designed to support Saudi Arabia's "Vision 2030" and FAW Jiefang’s "SPRINT 2030" international strategy, this partnership leverages localized service networks and high-reliability trucks engineered for harsh Middle Eastern environments, laying the groundwork for expanded collaboration in intelligent connected vehicle technology.
2026-01
Having operated in Indonesia since 2005, FAW Jiefang ranks No. 1 among Chinese brands in highway vehicle ownership and No. 1 overall in high-horsepower tractor ownership in the country. Following a strategic signing ceremony with an Indonesian Industrial Park partner, FAW Jiefang continues to advance its "SPRINT 2030" globalization roadmap by delivering tailored, high-end transport solutions and building robust localized operations across Southeast Asia.
2025-12
At the 19th International Automobile Exhibition of Colombia in Bogotá, FAW Jiefang showcased five vehicles, including the versatile "Lingtu" truck series, attracting over 500 visitors and securing 60 prospective orders. Honored by a visit from Chinese Ambassador Zhu Jingyang, FAW Jiefang highlighted its localized strategy, robust service network, and competitive TCO solutions, strengthening its growth and brand presence across Colombia and Latin America.
